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Archive for the ‘Business’ Category

Build Your Personal Brand

30 May

How do you brand yourself or your business, where do you stop? I’ll list off some of the ways I’ve continued to build my brand, and some things you can do to build your personal brand.

As some of you know, I recently sold a website dedicated to helping vBulletin admins. On that forum I had two sections, one that listed off all the clients I had worked with (that approved to be mentioned) & one that listed several of the testimonials from those clients. At the time of selling that forum I had worked on over 300 vBulletin sites. This was over a 3-year span & many of those admins would need repeat work (vB upgrades, new sites etc..). When I sold the site I built a new “vBulletin Services” page on this blog. Right around that same time that I sold the site, I picked up a great job with the state – I’m still very happy employed and loving it. I knew that I wouldn’t be taking on as many jobs as before, so promoting the services back on this blog wasn’t a priority.

I’m starting to clear up some time and thought I might as well take care of this so I can mark it off my list. I’m going to re-post all the clients I had worked with, a general outline of what I did and a link/screenshot to their site. I’ll setup a category for my clients and testimonials. I also have the option with the current style to display 9 featured client sites. I think it says something about webhosting right now, and you might see the screenshots displayed across the top, those will be changed soon, I’m hoping to have everything transferred over by the end of this next week. I may not end up using this green style you see, I want to have an option to show featured post on the home page, like my IPB vs vBulletin post should be on the front, it was getting a lot of comments, as well as a few others that have a high comment count.

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Search engine optimization services for your online business

13 Jan

When an online company makes the decision to get a professional SEO service, the aim is to have more traffic coming to their website from the implementation of a good search engine optimization service. Not only will they have a higher traffic rate, but they will also have that traffic being converted into customers and thus increasing revenue. Search engine optimization services and the use of search engine optimization company can significantly aid a business that is looking to market their online company. As a matter of fact search engine optimization is become essential as most business owners for these online companies do not know how to make there web pages keyword and content friendly so that they have a good ranking in search engines and generate traffic.

There are many companies that extend a search engine optimization service and are on high demand by online companies who wish to make there website and company do better. There will be lots of people who claim that they can help to optimize a web-page, but as a online company owner, you must be wary and vigilant in your search for a search engine optimization company, because some of them will try to incorporate some forms of black hat methods that may work for a brief period and then result in your website being penalized or worse; banned. You must therefore ensure that you select a professional SEO company that offers good search engine optimization services.
Once you understand that search engine promotion is not a short term deal, you should set about finding a search engine optimization specialist who understands the terms and conditions ser forth by the search engine companies, but also the strategies and methods that will result in your business being more popular and result in a higher ROI. SEO services are not just limited to keyword optimisation but also incorporate an overall revamp of your website. A good search engine optimisation consultant will know if the content on your webpage needs to be more user friendly, if your web page design needs to be altered to be more eye catching, they will be efficient in link building and the management of par per click programs (PPC). Read the rest of this entry »

 

Advantages of Internet Marketing

02 Jan

Marketing is an essential component for product proliferation and adoption across the targeted audience. Conventional marketing strategies have always been associated with a hefty budget and market research requirements. As the world is becoming smarter and more efficient people across the globe have started realizing the benefits of Internet Marketing. Internet has been able to penetrate all parts of the globe. Businesses and humans are not limited to a particular geography and all corners of the world are facilitating from the ease and use of Internet marketing initiatives.

There are too many advantages of using Internet marketing as the modern tool and strategy to draw more customers to trigger unprecedented growth. Let’s explore some of the key ones:

  • Internet marketing has been more effective when measured on the aspect of product meeting the eyes of an end user.
  • You can design and woo your customers in a better way without much time and investments on an Internet Marketing enabled campaign. With less cycle time you can meet more needs of your customers when compared to conventional channel.
  • One of the best aspect of an Internet Marketing campaign is that it meets the eye of the target much faster and in a concentrated way.
  • You can manage your leads and convert them into opportunities in a faster manner too.
  • It has proven to provide a clear cut communication between the customer and the service provider.
  • Internet marketing leads to product innovation. Vendors are informed about the preferences and likings of the end user and they manufacture or present the services in a desired manner.
  • Proliferation of your service portfolio is pretty easy and simple online. Within no time you can create a campaign and send it across to major social networks including LinkedIn. Twitter or Stumble Upon. You can better your online revenues and increase your bottom-line over the period of time.
  • With better customer satisfaction and increased bottom-line you are sure to become a prominent entity in the segment of your industry.
  • More people admit to the fact that Internet marketing and an online presence can provide a more trustworthy image of self or business online. It has helped in new customer acquisition and growth even in the challenging times of recession. Read the rest of this entry »

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