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Archive for the ‘Social Media’ Category

11 Facts and Figures on Twitter

24 Jan

Strange Facts and Figures about Twitter

Twitter is such a large social networking service that it gets more than 15,000 tweets per minutes. There are a number of facts and figures that are related with the twitter. Few of these facts are given below while other can be searched and experienced over twitter itself.

1)  62% of the twitter users belong to United States of America. This shows the popularity of social networking services in America and the interaction between friends.

2)  The largest cities in the world which use the Twitter social networking service also belong to United States of America. New York City is among the cities which mostly use the twitter service. After New York, Los Angeles, Toronto and San Francisco hosts the largest number of twitter users.

3)  Brazil is ranked as 5th in the overall traffic ranking of Twitter. It is a strange fact because Brazil is not an English speaking country while English is the mostly used language in the twitter networks.

4)  The number of women on twitter is much more than the total number of men. Though there is a huge contribution of teen age and youngsters, but in even adults, women exceed men.

5)  Twitter is mostly used to tweet texts which can contain any type of information. No matter what you are sharing you will definitely see a link to “Tweet” on a number of related websites. Facebook, Myspace and other social networking websites also hosts twitter.

6)  Mostly, people below age 25 are using twitter. A number of applications and tools are used to post and tweet messages. Other tools are also in use to manage those tweets. Read the rest of this entry »


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Advantages and disadvantages of using Twitter for Internet Marketing

22 Jan

Advantages and disadvantages of using Twitter for Internet Marketing

Twitter is a great tool. There are millions of people who are tweeting this very moment and the phenomenon is not going to end anytime soon. The idea of tweeting “What are you doing right now” has caught on so well that we see even President Barack Obama on Twitter! Twitter is here to stay, at least for a while till something much simpler than Twitter comes on the net.

As such, should you get on the bandwagon and tweet your Internet marketing collateral online? Twitter is a great business platform and it helps the consumers as much as it helps the businesses. However, just like any other thing, Twitter has its good points and bad points. Using Twitter for business purposes, hence, has its advantages and disadvantages.

Advantages of Twitter

Your Internet marketing can be done free of cost if you use Twitter wisely. Your target market is out there for you to seek and understand. Understand from their tweets, their passion and interests. Do your research on your target market by following the tweets of your target market for better understanding. Identify the strategies used by your competitors by following their tweets as well.

Twitter allows you to network efficiently and with large groups of people. Twitter and its third party applications allow you to segregate and interact with your target markets effectively. You can direct your Internet marketing campaigns at relevant groups efficiently by using Twitter

Twitter allows you to communicate directly with your target market instantly. Normally, the process of communication takes time. For example, if you have a Website, the communication would be via polls, which are not personal or though contact forms which are time consuming and impersonal as well. With twitter, you can expect instant communication with your target market. You may have just posted a tweet, but a reply from your target market could come in an instant as well. Twitter helps you to gather real time intelligence from your very own target market as well as obtain valuable feedback. The speed of communication is just fantastic with Twitter. Moreover, your near approach helps to builds lasting relationship as you will come across as a company that cares for its consumers instead of just hard selling.

Disadvantages of Twitter

Twitter is the number one site for spammers. You will have to filter and weed out spammers from your lists from time to time, if you want to have a good gauge of your target market. Otherwise, the followers total will be an inflated number which will not help in your Internet marketing campaigns. Filtering spam tweets is a lot of hard work. Other means of Internet marketing may seem feasible in the long run. Read the rest of this entry »


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Search Engine Optimization Company

19 Jan

When a new online business is starting up, their main issue usually falls at marketing, the problem that is usually faced with both new and existing business marketing is the fact that they are not getting the number of sales or online traffic that they desire, a solution to this problem may include consulting with a search engine optimization company.

What the these business owners need to know is that marketing is not just putting out a few ads and hoping for the best, but rather a process that involves lots of strategies and planning. Although marketing is a process, it does not have to be complicated; you would simply have to set a goal and then make a plan with strategies on how to achieve them, if you have a website, this can be done with the aid of a search engine optimization consultant.

Depending on the type of product and / or service that you offer, you may want to get the services of a search engine optimization company who will help you to select the correct keywords and implement them in the correct places on your webpage. The aim of this will be to increase traffic to your website and in turn increase your sales and revenue.  If you are not clear as to what a search engine optimization service can do for you, simply ask your search engine optimization consultant to give you an overview, but all you need to know is that persons search for products on services on the web by entering certain words that they think will give them a list of websites that offer the type of product or service that they are looking for. Read the rest of this entry »


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